Privacy policy

This Privacy Policy describes how draxu.com and the Draxu Mobile App (collectively the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at privacy@draxu.com or by mail using the details provided below:

Metaload LLC, 360 Central Ave, Suite 800, St Petersburg FL 33701, United States

Collecting Personal Information

When you visit the Site, download and use our App, or make any purchases, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

  • Device information
    • Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
    • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
    • Disclosure for a business purpose: shared with our processor Shopify.
    • Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
  • Order information
    • Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
    • Source of collection: collected from you.
    • Disclosure for a business purpose: shared with our processor Shopify and our shipping partners UPS, FEDEX and USPS, if applicable.
    • Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
  • Customer information
    • Purpose of collection: to provide customer support or general use of the App.
    • Source of collection: collected from you.
    • Disclosure for a business purpose: managed internally by Draxu’s team.
    • Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, purchase information, and phone number.

Minors

The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services on the Site and App and fulfill our contracts with you, as described above. For example:

  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
  • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

  • We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
  • We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).
  • We use Shopify Audiences to help us show ads on other websites with our advertising partners to buyers who made purchases with other Shopify merchants and who may also be interested in what we have to offer. We also share information about your use of the Site, your purchases, and the email address associated with your purchases with Shopify Audiences, through which other Shopify merchants may make offers you may be interested in.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

Using Personal Information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Lawful basis

We do not actively market this site to the European citizens in any meaningful way. However, if the personal information that you provide to us while using this site, or while purchasing products or services from us is governed by the General Data Protection Regulation (“GDPR”) or its equivalent, we will comply with all relevant provisions of the regulation. Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

  • Your consent;
  • The performance of the contract between you and the Site;
  • Compliance with our legal obligations;
  • For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

We will only keep your personal information in an accessible form which can identify you for as long as we need to for the purposes for which it was collected.  Because retention periods vary depending on the purpose for collection, we use certain categories and criteria to determine how long we keep personal information. Where your personal information is used for more than one purpose, we will retain your Information for the longer of those periods. 

We generally retain the personal information described in this privacy policy for marketing purposes for as long as you have not opted out of our marketing. If you ask us to no longer use your personal information for marketing purposes, we still retain certain of your details in our database to ensure that we do not accidentally send you marketing material.

    Your rights

    GDPR

    If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above. 

    Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

    CCPA

    If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.

    If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address above.

    Cookies

    A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

    We use the following cookies to optimize your experience on our Site and to provide our services.

    Cookies Necessary for the Functioning of the Store

    Name

    Function

    Duration

    _ab

    Used in connection with access to admin.

    2y

    _secure_session_id

    Used in connection with navigation through a storefront.

    24h

    _shopify_country

    Used in connection with checkout.

    session

    _shopify_m

    Used for managing customer privacy settings.

    1y

    _shopify_tm

    Used for managing customer privacy settings.

    30min

    _shopify_tw

    Used for managing customer privacy settings.

    2w

    _storefront_u

    Used to facilitate updating customer account information.

    1min

    _tracking_consent

    Tracking preferences.

    1y

    c

    Used in connection with checkout.

    1y

    cart

    Used in connection with shopping cart.

    2w

    cart_currency

    Used in connection with shopping cart.

    2w

    cart_sig

    Used in connection with checkout.

    2w

    cart_ts

    Used in connection with checkout.

    2w

    cart_ver

    Used in connection with shopping cart.

    2w

    checkout

    Used in connection with checkout.

    4w

    checkout_token

    Used in connection with checkout.

    1y

    dynamic_checkout_shown_on_cart

    Used in connection with checkout.

    30min

    hide_shopify_pay_for_checkout

    Used in connection with checkout.

    session

    keep_alive

    Used in connection with buyer localization.

    2w

    master_device_id

    Used in connection with merchant login.

    2y

    previous_step

    Used in connection with checkout.

    1y

    remember_me

    Used in connection with checkout.

    1y

    secure_customer_sig

    Used in connection with customer login.

    20y

    shopify_pay

    Used in connection with checkout.

    1y

    shopify_pay_redirect

    Used in connection with checkout.

    30 minutes, 3w or 1y depending on value

    storefront_digest

    Used in connection with customer login.

    2y

    tracked_start_checkout

    Used in connection with checkout.

    1y

    checkout_one_experiment

    Used in connection with checkout.

    session

    Reporting and Analytics

    Name

    Function

    Duration

    _landing_page

    Track landing pages.

    2w

    _orig_referrer

    Track landing pages.

    2w

    _s

    Shopify analytics.

    30min

    _shopify_d

    Shopify analytics.

    session

    _shopify_s

    Shopify analytics.

    30min

    _shopify_sa_p

    Shopify analytics relating to marketing & referrals.

    30min

    _shopify_sa_t

    Shopify analytics relating to marketing & referrals.

    30min

    _shopify_y

    Shopify analytics.

    1y

    _y

    Shopify analytics.

    1y

    _shopify_evids

    Shopify analytics.

    session

    _shopify_ga

    Shopify and Google Analytics.

    session

    The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

    You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

    Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.

    Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioral Advertising” section above.

    Do Not Track

    Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

    Photos

    Our App allows you to upload and share images and information that, by doing so and making such images public, you intend to be viewed, copied, downloaded, or used by other people, such as: (a) tagging, describing or commenting on images, whether such images are posted by you or someone else; and (b) otherwise interacting with other users on the App. We will store your information and will use it solely for the purpose of providing our services to you and the public.

    When posting images or other personal information, it is up to you to satisfy yourself about the privacy level of every person who might use it. Once your information enters the public domain, we have no control over what any individual third party may do with it. We accept no responsibility for their actions at any time.

    Security

    No security program is impenetrable, and criminals have proven adept at circumventing widely adopted security safeguards, so we cannot always guarantee the security of personal information. There are inherent risks in shopping online.

    Any user or third party accessing our Site or services is responsible for its own use of the Site and the services. We are not responsible for any third party’s actions or its security controls with respect to information that third parties may collect or process via the website, services, or otherwise.

    Be Aware of “Phishing.” “Phishing” is a scam designed to steal your personal information. If you receive an email that looks like it is us asking you for your personal information, do not reply to it. We will not request your password, user name, credit card information, or other personal information through email.

    Other Websites

    The Site may contain links to websites of third parties that: (1) are not affiliated with us; (2) are outside our control; or (3) are not covered by this Policy, including without limitation sites operated by our distributors and/or licensees in foreign countries which may not guarantee the same level of protection of personal information (“Third-Party Websites”). Links provided to Third-Party Websites on the Site are provided to you only as a convenience, and the inclusion of any link does not imply reliability or endorsement by us of the content of any such Third-Party Websites. We are not responsible for the privacy practices of Third-Party Websites, which may collect and use information from you in a manner different than how we do so; accordingly, once you leave the Wolverine platform, the use of such Third-Party Websites is entirely at your own risk. For relevant information, you should review the privacy statements or policies of any Third-Party Websites before using them. Other parties may collect information about your online activities over time and across different websites when you use our Site or services.

    Changes

    We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

    Complaints

    As noted above, if you would like to make a complaint, please contact us by e-mail or by mail using the details provided under “Contact” above.

    Last updated: June 1st, 2023